What is E-Commerce? Tips and Tricks for the NewComers The textbook definition of E-Commerce is “the commercial transactions conducted electronically on the Internet”. According to a widely held brief, the E-Commerce term was first coined by IBM and has been …
READ MOREMemoires of a Newbie My story with WebSummit began somewhere in 2015. I heard that there is a ‘Beta’ programme for the start-ups which includes a physical booth in WebSummit arena and “2 for 1” tickets for the start-up founders. …
READ MORE2015 was called the year of personalization, now personalization is listed among the biggest marketing trends of 2016. So what’s all the fuzz about? If you’re wondering why so many digital marketers are talking about personalization, we’ve got …
READ MOREIf you are hosting your online store on OpenCart, you may have noticed that it is a useful hosted eCommerce solution in terms of ease of use and availability of compatible extensions in the app store. Although online shopping lacks some of …
READ MOREIf you are hosting your online store on PrestaShop, you may have noticed that PrestaShop is an important free hosted eCommerce solution in terms of ease of use and availability of compatible apps in the app store. Although online shopping lacks some …
READ MOREWe know that it’s hard to run a small business especially if it’s an online store. Attracting the right users in the crowded eCommerce universe is like finding a needle in a haystack. You feel that your acquisition methods …
READ MORE6 Great Facts on Personalization talks about;
1) how personalization helps users find products on online stores.
2) what effect personalization has on the open rate of emails
3) how geo-targeting helps increase CTR
4) what users are willing to give in exchange of discounts
5) which consumer segment is more likely to respond to personalization
6) how different consumers treated in personalization
Outside funding is a great opportunity for co-founders given the fact that financing a new business is quite costly. However there are pros and cons of getting angel or VC money. The cons sometimes lead the co-founders to finance their own business or in other words ‘bootstrap’.
READ MOREWe must admit that as Perzonalization, we are really excited to share our first blog post! Ever since we have stepped into the world of online personalization, we’ve had the chance to get to know many different customers …
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