One of the most difficult challenges almost all businesses face, whether big or small, is acquiring customers. According to some business authors, acquiring a new customer can cost five times as much as retaining an existing customer. With …
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Artificial Intelligence, or AI as we know it by these days, is no longer a figment of imagination of the sci-fi mind. It is now very much a reality – a reality that we experience in our day-to-day …
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Nowadays, the ways of offering a great digital customer experience are changing rapidly. Things are changing very fast and for sure they are getting more complex. Technological advances and new eCommerce customer experience strategies arise every day. They …
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Online retail is by far the most popular online activity today, and although this usage varies from country to country, revenues from e-retail are estimated to grow to 4.48 trillion US dollars by 2021 as per authentic eCommerce …
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It was 1995 when Jeff Bezos shipped Amazon’s first book which they had sold online. Today, 23 years later, the company is venturing into 2-hour deliveries and a new drone service to cater to deliveries. But where does …
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What Is WooCommerce? Today, WooCommerce is regarded as the biggest eCommerce platform worldwide as it powers over 28% of all online stores. The popular WordPress extension for eCommerce has been downloaded 28M times as of June 2017. WooCommerce …
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Digital transformations, phenomenal sales numbers, technological advancements and volatile consumer expectations are all defining and shaping future eCommerce trends in 2019. Where on the one hand retail and eCommerce trends are becoming synonymous to understanding customer expectations and …
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If you are looking to establish a winning e-commerce marketing strategy you’ll need to understand the eCommerce trends 2017 that were extensively used by marketing professionals globally. The eCommerce business to a large extent is impacted by the …
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6 Great Facts on Personalization talks about;
1) how personalization helps users find products on online stores.
2) what effect personalization has on the open rate of emails
3) how geo-targeting helps increase CTR
4) what users are willing to give in exchange of discounts
5) which consumer segment is more likely to respond to personalization
6) how different consumers treated in personalization